Being a successful participant in the automotive space is primarily driven by three things, innovation, adaptability, and reliability. Designs and components in the automotive space have to keep up with the latest trends in technology, be adaptable to changing conditions and usage profiles, while still maintaining performance and safety. These needs pose a major challenge to designers and to suppliers. This keynote is a panel discussion with 3 of the top scientists at YAGEO Group: Dr. Phillip Lessner Chief Technology Officer at KEMET, Dr. Seung Hoon Baek, R&D Head of Wireless at PULSE Electronics, and Kevin Chien, R&D Head of Chip Resistors at YAGEO.